Oracle Cloud World 2024 Key Takeaways
1. More choices to our customers ...multi-cloud
In his keynote, Larry Ellison emphasized two key themes: the need to become more "open" in the cloud and the importance of offering customers greater choice. He spoke at length about multi-cloud as the future of enterprise technology. A highlight of the session was when Larry shared the stage with Amazon's CEO to discuss Oracle's partnership with AWS. Following similar collaborations with Google and Microsoft, this new alliance marks a significant win for customers, expanding their cloud options even further.
2. AI + Security
The other theme that Larry spoke at length was the importance of AI and Security. He covered how Oracle with its full stack enables security at different levels.
3. Focus on Customer Success and longevity in customer relationships
Oracle CEO Safra Catz led engaging discussions with key customers from various industries around the globe, showcasing the strength of partnerships between Oracle, its customers, and partners. She expressed her gratitude to them, emphasizing themes like achieving more with fewer resources, fostering a "culture of yes," closing books faster, and maintaining security. The conversations offered fascinating insights into a diverse range of industries and people. A standout moment was the interaction with Oracle's very first customer, the CIA, which added an exciting historical perspective to the event.
Listen in to Safra Catz's Keynote.
4. Everything you need in Fusion Applications
Fusion Applications covers length and breadth of any business and enterprises through the application. Always great to listen in to Steve Miranda's Keynote to understand the comprehensiveness of the suite of applications.
5. Fusion CX and the power of one platform
Rob Tarkoff's vision for Oracle Fusion Sales, Service, and Marketing is built on the foundation of connected data to create a unified, seamless customer journey. Fusion Sales enables smarter selling through AI-driven insights, while Fusion Service enhances customer support with personalized, efficient solutions. Fusion Marketing integrates campaigns across channels, driving engagement and lead generation. By connecting data across these platforms, businesses can gain a 360-degree view of the customer, enabling more informed decisions, consistent experiences, and better outcomes across sales, service, and marketing efforts.
6. The potential of AI for CX
The potential of AI in Oracle CX is transformative, especially when combined with access to back-office (BOH) data and a unified, connected data platform. AI can leverage this rich, integrated data to deliver deeper customer insights, enabling personalized experiences and smarter decision-making. With chatbots powered by AI, customer interactions become more intuitive, responsive, and efficient, automating routine tasks and enhancing service. The result is a seamless CX environment where businesses can anticipate customer needs, streamline operations, and drive meaningful engagement across all touchpoints.
7. 50+ AI Agents for Fusion
Big highlight of the CloudWorld event was the announcement of 50+ AI Agents for Fusion. Steve Miranda talked about how AI is facilitating and in-built into the business processes, and makes it a trusted AI partner powered by the data, security all available at no additional cost.
He also talked about how customers have already using AI in the context of their Fusion applications. A big part of these is around AI in Finance which we have been focusing big in Fusion ERP and EPM Cloud, see multiple use cases for the office of CFO.
8. Industry Suites and themes
Oracle has made significant strides in developing industry-specific applications, a key focus in Mike Sicilia’s keynote. He emphasized that industries function as interconnected ecosystems, where applications can extend across sectors, offering versatile solutions. Sicilia highlighted how industry context is crucial for driving innovation, particularly in AI, as it helps shape relevant use cases. Oracle’s Industry Suites are designed to deliver substantial business value, and to demonstrate this, Sicilia engaged with customers from various industries, sharing their success stories and showcasing how these tailored solutions are transforming their operations.
Mike spoke about the Industry Playbooks which covered 22 industries. These playbooks are amazing industry business content that can benefit companies in those industries. Industry playbooks cover the industry challenges ,context and how Oracle Industry suite are solving them across various functions. Here is an example on Healthcare.
Conclusion
Oracle Cloud World 2024 was a remarkable experience, filled with insightful sessions, meaningful conversations, and valuable networking opportunities. From connecting with local Australian customers, partners, and Oracle employees to building relationships with global leaders, the event fostered collaboration and innovation at every turn. Whether through engaging keynotes, product showcases, or hands-on workshops, attendees left with fresh perspectives on how Oracle’s technologies are shaping the future. It’s an event we highly recommend for anyone looking to stay ahead in the rapidly evolving world of cloud and business technology.